One of the most important things you can do as you grow your business is to know who your market is and what they want.A great way to find out what’s “hot” is to conduct online research. Although a great recommendation, many people have no clue where to begin.Often marketing experts tell you what to do, but not how. Today, I am giving you a how.An excellent resource to find out what is of high interest is Amazon.com. That’s right, good ole’ Amazon.com.A quick visit to the book section of Amazon.com will show you what books are the bestsellers at any given point on any given day. You can look at the overall bestsellers or you can go into subcategories.For example, today’s top seller over all is no surprise. It is Barack Obama’s book, The Audacity of Hope: Thoughts on Reclaiming the American Dream.Actually, the two top sellers as of this posting are both by president elect, Barack Obama. With Tuesday’s election, these two books are literally flying off the shelves with both online and offline stores.Moving into your market research, let’s say your market is interested in food. You simply click the link on the left side of the page to take you to the cooking, food and wine section. There you will find numerous bestsellers in that category. One of the most popular books is by Rachael Ray. Another is by Martha Stewart. With the holidays just around the corner, recipe books are going to be very popular.Moving into the New Year it is likely diet books will become bestsellers.Accessing this information will help you to know what the market has a high interest in at any particular time. This allows you to customize your marketing and promotions material to address your market’s needs.Amazon.com is just one way to research what the market is interested in. There are dozens upon dozens of other ways.In future posts I will point you to other locations to find out what is of high interest at any given time. By taking time upfront to research your market’s wants and needs you will be able to optimize your marketing efforts.
How To Make The Most Of Your Garden With Rattan Furniture
Any keen gardener will tell you that while traditional wooden garden furniture looks great it has a fundamental flaw. No matter how much you polish and care for it – traditional garden furniture will eventually rot with natural weathering. Experienced gardeners have started to overcome this problem through the clever use of Rattan garden furniture which is made out of PVC material. This means that it is completely weatherproof and can be left outdoors all-year round. Most importantly, Rattan furniture looks like the real thing to help you maintain a traditional country garden look!Rattan furniture is made with the colour and look of natural rattan, yet it has a much longer life expectancy and is much more affordable. It’s easily the best way to enjoy a traditional garden look without having to completely replace your garden furniture every two or three years!The main advantages of Rattan Garden Furniture are:
Life expectancy: Unlike real rattan, which can fade in the sun, or crack from the extreme cold of winter, PVC Rattan furniture is designed to withstand the heat and cold, meaning you can leave it outside all-year round.
Easy to care for: Another reason that experienced gardeners choose PVC Rattan furniture is because it is very easy to care for. Plastic PVC furniture is not going to be eaten by bugs and you don’t need to spend time polishing it, just a wipe down with a damp cloth is enough to keep it clean. This saves you a lot of time, which you can better spend enjoying your garden.
Strong yet light: Since Rattan furniture is made of PVC it is much lighter than real wooden furniture. This makes it much easier to lift and move around, meaning that when the BBQ is finished you can easily put it back into storage yourself – without needing to ask the neighbours to help! This makes Rattan furniture ideal for the elderly. At the same time PVC Rattan furniture is much stronger than normal rattan and keeps this strength with age. This greatly adds to the life expectancy of your furniture and helps protect it against rough treatment from children or pets.
Huge selection to choose from: Rattan garden furniture has greatly increased in popularity in recent years and there is now a huge selection available to choose from. Just by spending a little time on the internet, you will see that Rattan garden furniture is available in so many different colours and styles. It is certain that you will be able to find something to match the distinct feel of your garden. Some manufacturers will also allow you to customize the colour of your furniture. Want to give your garden furniture a different look to match the seasons? Why not buy several sets of different coloured cushion covers. You can change these as the year goes by to completely change the character of your furniture!
Business Contact Management Small Software
If you want to increase your sales then Business Contact Management small software may be the answer you’re looking for. The purpose of Business Contact Management small software is to assist busy sales managers in maintaining control of a sales force and seeing that no opportunities are lost. Even with a small sales team this can often be a problem without BCM small software. However, not all BCM small software on the market is the same. Some BCM small software is just not flexible enough to do the job.The Prophet Business Contact Management small software is easy to set up and easy to use. This innovative Business Contact Management small software can provide immediate help with its advanced technology. It is fully automated BCM small software that is made to work with Outlook. One of the best features of the Prophet BCM small software is the sales opportunity window. This window in the BCM small software provides immediate access to information about all of your potential and current customers.You can look up contact information as well as find all of the documents related to the sales opportunity. This would include copies of contracts and correspondence that are stored by the Business Contact Management small software. Then the BCM small software allows you to track the progress of each opportunity. If an appointment is imminent or one needs to be made the sales window in the BCM small software will tell you. Many companies offer Business Contact Management small software that only provides basic contact information and does calendar scheduling. The Prophet BCM small software offers much more.With the Prophet Business Contact Management small software system you can review every task related to a business opportunity. The Business Contact Management small software allows you to determine what tasks have been completed and which ones need to be assigned. You can even automate certain tasks such as sending out future e-mails and other follow-up information with the Business Contact Management small software. This type of control, which only comes with great BCM small software, will enable you to keep the entire sales force operating as a team. No opportunities will be lost through neglect when you use the Prophet BCM small software system.As a sales manager you want to have immediate access to reports and be able to send them on to other people in the company. The Prophet Business Contact Management small software provides you with a daily report on all sales opportunities. This very special BCM small software also helps you automatically generate any reports you want to share. There are 30 built in reports available in the Business Contact Management small software and it is easy to customize reports. No other BCM small software on the market provides greater flexibility when it comes to reporting.In today’s competitive business environment Business Contact Management small software is no longer a luxury, it is a necessity. You can try to get along without it. The Business Contact Management small software you want should be offered at the right price, be easy to use, and be flexible and the Prophet Business Contact Management small software meets all of those criteria. There is no better time to try good Business Contact Management small software.With the Prophet Business Contact Management small software your sales force will function smoother than ever before. The BCM small software will increase your ability to find and keep customers. A superior Business Contact Management small software system will also help your sales team to close more deals than ever. After all, moving your inventory or selling your company’s services is what it’s all about and the Prophet Business Contact Management small software is designed to help you do just that. You won’t find better tools for success in any other BCM small software system. contacts, opportunities, and closings are all monitored and managed with the BCM small software.The Prophet BCM small software will take your business to the next level. It will immediately move you ahead of the competition that either has no Business Contact Management small software or an inferior version of Business Contact Management small software.